GroHealthy
Client
GroHealthy
Area of expertise
- Beauty & Wellness
- Product Launch Strategy
- Digital Ads
- Video Placement & Marketing
- Newsletter Creation & Distribution
- Blogger Campaign
- Custom-branded Content
- Graphic Design
- Adobe Illustrator
- Adobe Photoshop
Project Description
GroHealthy is a product brand of M&M Products, a leader in the ethnic grooming and hair care categories. Girl Social was engaged build awareness and generate buzz regarding the GroHealthy line of hair care products. In collaboration with the M&M team, we accomplished these goals through bright and colorful, customized social media content, digital product advertisements via Facebook, sharing product samples with bloggers to create additional content, distribution of video content of the products in use, press write-ups regarding the products, and cross references marketing pieces from each channel with content from others, all of which combined to drive revenue, brand awareness, and online engagement.